The Performance Drink of Gamers
Drinks in the gamer fuel category are all about '“amping you up” so you can keep playing, but they don’t help you focus. Milk does.
Role: Develop concept, write script, co-lead post-production
Creative Director: Ali Eng
Director: Mark Sidelsky
Meanwhile, on Twitch…
We infiltrated gamer/streamer xChocoBars’ Twitch stream with branded content that felt like anything but branded — and her chat loved it.
Role: Develop concept, write script, co-lead post-production
Associate Creative Director: Ali Eng
Creative Director: Lindsey Brand
